...Rolex Coolness...
Ralph Lauren
Pepsi Rolex GMT Master
Ralph Lauren is one of the top American designers and he has been wearing Rolex watches for 5 decades. The photo of him below was taken at Martha's Vineyard in 1981 by Bruce Weber and shows him wearing his Pepsi Rolex GMT Master. Ralph Lauren is a big Rolex collector and has been for many years. In many ways, Polo and Rolex are similar in the sense that they are both timeless, sporty and elegant.
This next photo shows Ralph Lauren with his beautiful wife Ricky on the beach in 1986. Notice they are both wearing Rolex Sport watches. It is fascinating when you think about it, that this photo was taken a 26 years ago. In other words, today it is extremely common to see a woman wearing a man's Rolex sports watch, however, 26 years ago, you almost never saw it.
This next photo shows Ralph Lauren with his brother, Jerry Lauren, and they are both wearing Rolex sport watches. Jerry Lauren has been the head of the Polo menswear line since its inception.
Ralph Lauren not only wears Rolex watches, but has featured them in many of his ads over the years like the one below from his 1995 Polo collection which features Tyson Beckford wearing his Rolex GMT Master. This photo was also taken by Bruce Weber.
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