Richard's Rolex Datejust II Wrist Shots From Norway

...Wrist Shot Of The Day...Richard's Rolex Datejust IIWrist Shots From NorwayRichard is a reader of Jake's Rolex World and he send in these two photos of his Rolex Datejust II, which show of its sporty diversity. The first images shows him cruising in his car, and the next image shows him snowboardi...

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James CameronOfficial Rolex DEEPSEA CHALLENGE QuoteThis last weekend was very busy on Jakes' Rolex World as I chronicled in real-time, James Cameron's attempt to submerge into the deepest known part of the ocean. James Cameron submerged into the ocean abyss with a Rolex DEEPSEA CHALLENGE watch attached to the robotic arm on his DEEPSEA CHALLENGER submersible. And now for the moment we have all been waiting for!!!Rolex.com reports James Cameron's...

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The Great White Rolex Submariner

The Great White Rolex SubmarinerWhite Dial: Reference 6204The Oreo CookieThis is a most unusual Rolex Submariner Rolex, and certainly one of the rarest in the world. Why? Because it has a white dial. This watch has been confirmed by Rolex in Geneva to be completely authentic. So how does it have a white dial? It was likely a prototype dial. Not a prototype in the sense that Rolex thought about making the watch with a white dial, but apparently Rolex...

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Christian's LV Submariner Out In The Tundra

Baby, It's Cold OutsideChristian's LV Submariner Out In The TundraChristian from Munich, Germany took this hand-in-glove wrist shot of his LV Submariner outside on a snow covered day. The LV Submariner remains one of my favorite Rolex watches of all-ti...

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Rolex DEEPSEA CHALLENGE Attached to Robotic Arm on DEEPSEA CHALLENGER

"To Explore New Worlds, To Seek Out New LifeTo Boldly Go Where No Man Has Gone Before.""James Cameron's successful record-breaking dive today represents the ultimate test of a man and a machine."–Dr. Joe MacInnisJames Cameron Emerges From His DEEPSEA CHALLENGER After Record-Setting DiveRolex DEEPSEA CHALLENGE Watch IntactBelow are the first photos of James Cameron as he emerged from his DEEPSEA CHALLENGER after he set a new record, and he is wearing...

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1968 Rolex GMT Master Winter Olympics Skiing Ad

1968 Rolex GMT Master Winter Olympics Skiing AdOriginally Published December 1968 Time Magaz...

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Jacques-Yves Cousteau

...It All Began With...The Father of Under-Sea ExploratonJacques-Yves Cousteau1953 Rolex SubmarinerFilming The Silent WorldAll this excitement about Rolex returning to the Challenger Deep, with Don Walsh on board with James Cameron, made me think about how proud Jacques-Yves Cousteau would be. Here is a photo of Jacques-Yves Cousteau wearing his Rolex Submariner while filming The Silent World in 1953.National Geographic Society Special Gold MedalAwarded...

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James Cameron DEEPSEA Challenge Update From Mermaid Sapphire Captain's Log

James Cameron DEEPSEA Challenge UpdateFrom Mermaid Sapphire Captain's LogDEEPSEA Challenger is in the Challenger DEEP with a DEEPSEA Challenge Rolex in PlaceWow!!! Is that a twist of words, or what!?!?!?! According to Captain Stuart Buckle's logs, the Mermaid Sapphire arrived in the Challenger Deep at 13:54 hours on March 20, and is currently standing by, and assessing weather conditions. The later log, on March 21st said they are preparing for transit...

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David Fincher Platinum Rolex Day-Date II

...Rolex Coolness...David FincherPlatinum Rolex Day-Date IIDavid Fincher is a famous American music and film video director. He directed The Game, Fight Club, Panic Room, Zodiac, The Curious Case of Benjamin Button, Social Network and The Girl with the Dragon Tatoo." He is pictured below wearing his Platinum Rolex Day-Date ...

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Rolex Cosmograph Moonphase 1957 Reference 6062

Rolex Cosmograph Moonphase1957 Reference 6062Rolex has a bizarre habit of recycling names. Take for instance, this Rolex ad from 1947. Notice Rolex refers to their Reference 6062 as a "Cosmograph." Recognize the world "Cosmograph?" Today Rolex refers to the Rolex Daytona as a "Cosmograph." So what does "Cosmograph" mean? According to an encyclopedia it means:"1. The science which describes and maps the general features of the universe (both heavens...

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What Will Protect James Cameron During His Record-Setting Attempt

What Will Protect James CameronDuring His Record-Setting Attempt?James Cameron is preparing to attempt to break the all-time depth record in his DEEPSEA CHALLENGER submersible this weekend. This record breaking attempt represents on of the greatest scientific achievements we will see in our lifetimes, so on Jake's Rolex World I am staying focused on this amazing scientific expedition. Think about it!!! Rolex, National Geographic, and James Cameron...

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Introducing the Rolex DEEPSEA Challenge Watch

...Introducing...The Rolex DEEPSEA CHALLENGENew Rolex History In The Making!!!Just last week Rolex announced a joint expedition partnership between James Cameron, National Geographic and Rolex to return to the Challenger Deep off Guam, which is the deepest known chasm on the ocean floor. Rolex just announced this special DEEP-SEA SEA-DWELLER named the DEEPSEA CHALLENGE which is pictured below. It is a monster-size watch that has a 51.4mm diameter–contrast...

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